The ultimate Google My Business optimization checklist for small businesses!

Why and How Do I Increase Google Maps Presence?

What Are Google My Business Ranking Factors?

  • Relevance
  • Distance
  • Prominence
Google Business Profile Ranking Factors
Google Business Profile Ranking Factors

Relevance

Search results for Pub London on Google Maps

Distance

Distance is an important ranking factor on Google Maps.
Distance matters for Google Maps visibility

Prominence

Google My Business Optimization Checklist

  • Complete the setup process correctly ( Verify and Claim your account)
  • Choose a good logo and interior/exterior images.
  • Be active and post regularly on Google My Business.
  • Launch Campaigns and Events frequently.
  • Keep your hours accurate.
  • Manage & Respond to reviews
  • Share your business developments on other social media channels.

#1 Complete the setup process correctly

Set up your Google Business Profile pages.
Create a Profile.
Select the areas where you will serve on Google Maps.
Select your areas.
Enter your contact info correctly on GMB.
Enter your contact info correctly.
Verify your Google Business Profile.
Verify your Google Business Profile.

#2 Choose a good logo and interior/exterior images

Don’t use stock photos on Google My Business.
Don’t use stock photos on Google My Business.

#3 Be active and post regularly on Google My Business

Schedule your GMB posts on Circleboom Publish.
Schedule your GMB posts on Circleboom Publish.
Set your time intervals to automate your Google Business posts.
Set your time intervals to automate your Google Business posts.
Ready-made post templates save time and energy.
Use ready-made social media post templates on Circleboom.
Create handy designs for your business.
Create handy designs for your business.

What are the reasons for rejecting Google My Business posts?

  • Breaking the law and the rules.
  • Duplicate content.
  • Using an inappropriate image or video in the post.
  • Offensive or adult content.
  • Stuffing keywords at Business Name

How often should you post on Google My Business?

#4 Launch Campaigns and Events frequently

“Create Google Business Specific Post”
“Create Google Business Specific Post”
Schedule GMB posts, add CTA buttons to Google Business posts
Select the Event or Offer option.
Schedule GMB posts, create Google Business Offer
Give the title of your GMB posts.
Create GMB posts, add CTA buttons to your GMB posts
Give other info like Coupon Code, Terms and Conditions.
CTA buttons on GMB posts with Circleboom
Create and design Google My Business posts.
Schedule GMB posts
Set your date and time and schedule your Google Business posts.

#5 Keep your hours accurate

#6 Manage & Respond to reviews

#7 Share your business developments on other social media channels

How to Check My Google Map Ranking?

How Can Google Ads Help You Advance Your Business Goals?

Google Ads will help you rank higher on Google Maps.
Google Ads will help you rank higher on Google Maps.

Which Tool Do You Need For Google Ads

  • Google Ads — to grow your skills using Google Ads to advertise your business online and get Google Ads certified.
  • Google Marketing Platform — to discover how Google Marketing Platform can help you plan, execute, and measure your ad campaigns.
  • Google Analytics Academy — to Learn Google’s measurement tools to help grow your business through intelligent data collection and analysis.
  • Google Ad Manager — Learn how Google Ad Manager can help you earn revenue for your ads.
  • Google My Business — Discover how your Business Profile on Google can help you attract and connect with customers.

How do I advertise for free on Google?

How to Increase Your Local Business’s Google Ratings and Get 5 Stars on Google

Circleboom review

Can I write fake reviews?

Can the Owner Delete Google Reviews?

A fake review example
A fake review example
  • From your Google account, visit Google Maps.
  • Find your company.
  • Navigate to “Business reviews.”
  • Click “All reviews” to choose them all.
  • Select the three dots next to the review you want to delete.
  • Go to the “Flag as inappropriate” menu.

7 Best tips and practices to increase visibility and rank higher on Google Maps for restaurants, cafes, hotels, retailers, and other small businesses

#1 Post Regularly — Publishing on GMB is a part of your daily work plan

#2 Use High-Quality Content

Use high-quality images on Google Maps.
Design your Google Business posts on Circleboom.
Design your Google Business posts on Circleboom.

#3 Launch Campaigns — Google My Business Offer and Event Posts

Circleboom Publish Google Business Profile scheduler.
Post, schedule, and add your GMB content to the queue on Circleboom.

#4 Get Reviews and Increase Your Ratings

#5 Use Google Ads to Rank Higher

You can use Google Ads to rank higher on Google Maps.
You can use Google Ads to rank higher on Google Maps.

#6 Keep Your Hours, Prices, and Other Information Accurate

#7 Promote Your Business on Other Social Media Channels

Circleboom Publish
Circleboom Publish

A Successful Case Study: Circleboom

Circleboom on Google Maps.
Circleboom on Google Maps.
  • Complete the setup process
  • Choose a good logo and images
  • Be active and post regularly
  • Launch campaigns and events
  • Keep your hours accurate
  • Respond to reviews
  • Cross-post on other social media

RSS Feed to Google My Business

Connect RSS Feeds to your Google Business Profiles.
Connect RSS Feeds to your Google Business Profiles.

Article Curation

Discover articles on Circleboom to share on Google My Business.
Article curation.

Google My Business Management Services

  1. Black Diamond Marketing
  2. Digital Shift Media
  3. GMB Gorilla
  4. Bruce Jones SEO Consultant
  5. Pronto Marketing
  6. Steady Demand
  7. Concise Digital

Frequently Asked Questions (FAQs) on Google My Business

How can I transfer a Google Business listing?

  • Click on your Business Profile.
  • Choose the three-dot menu, “Business Profile settings”, and “Managers” from the drop-down menu.
  • Choose the person whose access you want to modify.
  • Choose the user’s role before choosing the primary owner.
  • Next, click Save.

How can I hide the address on Google My Business?

  • First, sign in to your profile.
  • Click the “Info” tab in step two.
  • Select “Edit” with the pencil.
  • Choose “Clear Address”
  • Implement Changes.
  • Your address will be removed.

How can I remove customer photos from Google Business?

  • Go to Google Search on your Android device.
  • Enter the name of your company in the search field.
  • Click Photos. Locate the image you want to delete.
  • Select “Report a problem” in the top right corner.
  • Choose the category of violation that you want to report.
  • Hit “Submit.”

How do you scrape data from Google My Business?

  • You can use Outscraper to scrape valuable data from Google Business and Google Maps. Any nearby companies can be downloaded to a file from Google Maps. The following fields are parsed by the scraper: name, address, coordinates, website, phone, email, social media connections, etc.
  • Or you can prefer G Maps Extractor. It is an assistance that, with just one click, you can extract data from Google Maps search results for company prospects, including phone numbers, email addresses, and social network accounts, and export it to a CSV file.

How can I change my profile picture on Google My Business?

  • Click on your business profile.
  • Select Cover photo or Logo, then Edit profile.
  • Select and include your photo.

How can you add a call button to Google My Business posts?

How can I find Google Business Profile support?

What can you do if Google My Business posts are not working?

  • Consider rewording the sentence to use more general language.
  • Don’t use any delicate language or imagery.
  • Don’t include your phone number or website URL in the post.

Can I use an apartment address for my Google My Business listing?

How to create a QR code for Google My Business posts

Create QR codes for your GMB posts.
Create QR codes for your GMB posts.

Final Words

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Boom your social circle! Circleboom is a “Social Media Management” tool which enables users, brands, and SMBs to grow and strengthen their social network

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Circleboom

Circleboom

Boom your social circle! Circleboom is a “Social Media Management” tool which enables users, brands, and SMBs to grow and strengthen their social network